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LG announces new policy to “revive cinematic era” in Kashmir

Last Updated on April 13, 2021 at 11:42 pm

Lieutenant governor (LG) Manoj Sinha has announced that the Jammu and Kashmir administration is all set to announce a “new film policy for J&K” within a time period of ten days to make sure that cinematic era is revived in the region.

He was participating in a two-day conference on ‘Tapping Tourism Potential of Kashmir’ at the International Convention Centre on the banks of Dal Lake. He assured that his administration is planning to explore new destinations and attract filmmakers into the Valley. LG said that the government is aiming to build better infrastructure so that a maximum number of tourists and members of the film industry visit Kashmir.

He mentioned that a large number of tourists are arriving in Kashmir since December 2020. This has been motivating for those people whose employment is dependent on tourists. Flight operations during night have also contributed significantly to this increased number of tourists.

The UT administration has settled on a new film policy after holding discussions with stakeholders. This policy is framed to bring back golden era of Kashmir. Sinha said that he has read and heard that Bollywood filmmakers would often shoot their films in Kashmir in the ’60s, ’70s and ’80s. Government plans to bring back these golden old days.

Government authorities are also exploring many new destinations to attract tourists. They are working to build a better infrastructure in these new places so that people don’t have to suffer problems. They have also invited private parties to do the job in a more efficient manner.